This webinar is part of a three-part series from Health Innovation Oxford & Thames Valley.

Strong clinical evidence rarely wins funding on its own. NHS decision-makers need to see what your innovation costs, what it saves and what it changes.

That case has to be credible. It also has to arrive early enough to shape your development, rather than late enough to only describe it.

This session shows you how to build an economic case that NHS buyers trust, and how to avoid the mistakes that sink good products.